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Ranger Boats raises bar with new, enhanced website |
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Monday, October 25, 2010 |
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Legendary boat brand offers even more information and original content
FLIPPIN, AR (October 25, 2010)
Boat buyers seeking additional insight before stepping into the
showroom now have the ultimate research tool at their fingertips with
the launch of the new Ranger Boats website. The completely redesigned
site brings in-depth information about the industry's most celebrated
brand through product profiles, feature videos and a wealth of other
original content.
The new website can be found at RangerBoats.com. New features of the
site include RBTV, Ranger's own online television channel complete with
original video content that features new products, tips and insight from
Ranger's elite Pro Staff and factory personnel. Ranger owners will also
be able to post and read reviews of each model, giving buyers valuable
first-person insight into the features and benefits of these
industry-leading boats. Elsewhere on the site, visitors can access their
local dealer's Ranger Owners Group store to purchase dealer exclusive
Owners Group merchandise.
Featuring strong graphics, all-new photography and easy-to-navigate
features, the contemporary site also incorporates an "Inside the Ride"
overview covering a myriad of unique Ranger features and designs.
Highlighting recent tournament results, the "Driven to Dominate" section
showcases the latest Ranger angler accomplishments and the popular
Custom Finish Shop gives visitors the opportunity to design their own
custom dream rig.
Accompanying the new site additions, Ranger Boats is incorporating
several new social-networking features that allow consumers to join with
the legions of loyal owners around the world. The new Ranger Boats Blog
delivers up-to-date looks at boats as well as tips and other news of
interest to anglers. Facebook users can choose to like Ranger Boats on
the popular social-networking site, post pictures and comments about
their own rig or one of the upcoming models; follow Ranger on Twitter
(twitter.com/rangerboats) or visit the legendary boat brand's YouTube
channel (www.youtube.com/user/rangerboatsTV).
About Ranger Boats
Ranger Boats, headquartered in Flippin, Ark., is the nation's largest
manufacturer of premium fiberglass fishing boats, including a series of
bass, multi-species, fish 'n play and saltwater boats. Founded in 1968
by Forrest L. Wood, Ranger Boats continues its commitment to building
the highest-quality, strongest-performing boats on the water. For more
information, go to www.rangerboats.com.
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