|
|
|
Ranger Extends Partnership with Industry-Leading Lowrance Electronics |
|
Industry News
|
|
Written by Blue Heron Communications source: rangerboats.com
|
|
Monday, August 17, 2009 |
FLIPPIN, AR (August 17, 2009)
Ranger Boats, manufacturers of the
world's most sought-after fishing boats, recently announced the
continuation of a long-standing partnership with Lowrance
Electronics/NAVICO. The announcement keeps industry leaders together to
provide anglers with the ultimate in innovation and performance on the
water.
The news follows the recent introduction of Ranger's 2010 models -
confirming Lowrance Electronics as standard equipment on many of the
company's 40-plus models, including a number of designs with
factory-installed, full-color HDS units.
"Lowrance has a strong name and great brand awareness in the marine
electronics category," said Ranger Boats President Randy Hopper. "We
continually strive to provide our customers with the ultimate fishing
experience and the advantages Lowrance offers - whether it's the new
high-definition sonar, broadband radar or GPS - allow us to do just
that."
Ranger customers will have premium access to the award-winning
technology and features available from Lowrance/NAVICO. The new HDS
(high-definition system) has been praised by anglers and industry
insiders as "the most exceptional electronics system ever unveiled."
Combine this with superior networking features, available radar and
weather monitoring capabilities and the highly anticipated introduction
of "structure scan technology," and the result is a perfect match for
the world's most discerning fisherman and boat owners.
"We're extremely excited to continue our partnership with Ranger
Boats," said Sean Hatherley, Lowrance Director of OEM Sales. "Their
commitment to quality and product innovation is a passion we share at
Lowrance and we look forward to providing anglers with the tools
necessary to maximize their time on the water."
Ranger's new 2010 model lineup includes introductions designed around
the ability to flush-mount popular large-screen electronics like the
HDS-8 and HDS-10 from Lowrance. The all-new Z521 Comanche features a
totally redesigned console with room to center mount an HDS-8, while
the new 621VS Fisherman - also sporting a new console - provides room
to flush mount the HDS-10. Both options were driven by input and
feedback from anglers across the country.
For more information, visit www.rangerboats.com or stop by your nearest Ranger dealer today.
About Ranger Boats
Ranger Boats, headquartered in Flippin, Ark., is the nation's largest
manufacturer of premium fiberglass fishing boats, including a series of
bass, multi-species, fish 'n play and saltwater boats. Founded in 1968
by Forrest L. Wood, Ranger Boats continues its commitment to building
the highest-quality, strongest-performing boats on the water.
About Lowrance
The Lowrance® brand is wholly owned by Navico, Inc., a privately held,
international marine electronics company. Navico is currently the
world's largest marine electronics company, and is the parent company
to five well-established marine electronics brands: B&G®, Eagle®,
Lowrance, Northstar and Simrad®. www.navico.com
|
You are not logged in. Please log in or register to write a comment.
|
|
